Massachusetts, US-based life sciences commercialisation solutions provider Trinity Life Sciences has agreed to acquire the customer research technology of New York-based information marketplace Vancery to expand insights and analytics product offerings, the company said.
Trinity Life Sciences said the new technology will improve primary market research in the life sciences by integrating advanced research methods with an enhanced respondent experience to drive higher quality insights.
Besides the technology acquisition, a team of experts from Vancery will join Trinity to continue to support and transform the software for use in healthcare.
Terms of the transaction were not disclosed.
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