Canada-based content creation service provider Crowd Content Media has acquired content marketing platform Content Refined along with its Rocket Content AI subsidiary, the company said.
This marks Crowd Content's first acquisition since joining the portfolios of Canada-based Sage Capital and California-based Cetina Capital in November 2020.
The move aligns with Crowd Content's aggressive push to increase market share and expand its product offerings to include content strategy, SEO services, and AI-based products.
Since 2011, Crowd Content has helped brands create publish-ready content at scale through its powerful self-serve marketplace tools and fully managed services.
Over 6,000 clients, including Best Buy, Semrush, Walmart, and Indeed, have leveraged Crowd Content's in-house content managers and freelance writers, editors, subject matter experts, and translators to execute on high-volume content projects that are all but impossible to accomplish internally.
Content Refined's focus on content strategy and publication combined with the innovative AI technology of Rocket Content AI cement Crowd Content's evolution from pure content writing to a true one-stop content solution.
With the acquisition, Content Refined's proven talent team, including management, writers, editors, and project managers, gain access to a broader set of resources to help support their expansive base of clients and propel them toward continued and aggressive growth.
Based in Victoria, B.C., Crowd Content Media is a content creation service provider. Its platform connects talented writers and editors with businesses in need of high-quality, publish-ready content at scale.
Crowd Content serves enterprise and SMB customers through its cloud portal, where it provides self-serve and fully managed content services.
Based in Collingwood, ON, Content Refined provides content solutions for niche companies to help them drive organic traffic to their sites with a unique focus on content strategy through dedicated project managers and content packages.
Its AI-driven subsidiary Rocket Content AI augments their offerings by combining AI content writing with human editing.
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