Deal Snapshot
Babylist Acquires Health and Wellness App and Media Site Expectful
Tuesday 24 January 2023

US-based baby registry operator Babylist, a vertical marketplace and commerce destination for baby, has acquired health and wellness app and media site Expectful, the company said.

Babylist's established media business provides product recommendations and expert-guided content to over 7.5m unique visitors each month.

Date Published: 24/01/2023