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Truck Hero Expands Product Offering with Superlift Acquisition
Thursday 12 October 2017

12 October 2017 - Michigan, US-based truck and Jeep accessory manufacturer Truck Hero, Inc. has acquired automotive aftermarket products manufacturer Superlift Suspension, LLC, the company said.

The transaction terms were not disclosed.

Truck Hero said this transaction adds a complementary branded product offering that strengthens Truck Hero within the growing automotive accessory market.

This transaction marks Truck Hero's twelfth acquisition since its formation in 2007 and is well aligned with the company's growth strategy of acquiring businesses within the vehicle accessory market that further diversify its product portfolio into other attractive, complementary, high‐growth segments.

Truck Hero has focussed on providing consumers a full range of truck bed covers and other truck and Jeep accessories with functionality, engineering, quality and design. Truck Hero's product offerings include hard and soft truck bed covers, truck caps, bed liners, floor liners, and steps

Superlift Suspension Systems is a designer, original manufacturer, distributor and e-commerce retailer of suspension lift and leveling kits for pickup trucks, Jeeps and SUVs.
Date Published: 12/10/2017
Target: Superlift Suspension
Country: USA
Sector: Motor Vehicles
Type: Corporate acquisition
Status: Closed
Buyer: Truck Hero
Terms of the deal were not disclosed