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CaniBrands Acquires Sonder to Establish Cannabis Center of Excellence
Thursday 14 March 2019

14 March 2019 - US-based consumer packaged goods company CaniBrands, which is entering the US cannabis and hemp CBD markets, is acquiring Sonder to establish a Center of Excellence for inhalable products in Santa Rosa, California, the company said.

Sonder's premium, sun-grown, sustainable, 100% pesticide and additive-free cannabis oil concentrate is available in pre-filled industry leading vape cartridges.

Sonder sources their cannabis from their family-owned farm and a state-licenced supply chain, growing cannabis in an ideal terroir: The Emerald Triangle (Mendocino County). Sonder will extract and manufacture products in a strategically located 3,000 sq. ft. facility in Santa Rosa, California.

This new Center of Excellence will develop and manufacture superior inhalable products for the CaniBrands family of brands using cutting edge CO2 extraction technology.

This COE will also support the Can-i-Sleep, Can-i-Buzz and OMG Farms inhalable product lines.

Sonder is led by award-winning branding specialists Faun Chapin and M. Paradise who are passionate about connecting people through cannabis and creativity. Faun holds a masters in design from Yale and both she and M. spent nearly a decade working for the best New York City advertising and creative agencies.

This represents CaniBrands' second acquisition of 2019, starting with OMG Farms which became official February 9th, 2019 and provided access to the California cannabis market through state licensing, supply chain, and distribution.

CaniBrands is a next-generation consumer products company that provides more choices, more experiences, more often to the emerging cannabis and CBD markets.

With a portfolio of lifestyle brands, including OMG Farms, Sonder and CaniBrands, the company is launching hemp-derived CBD products online across the USA and entering the California market with cannabis-based products. Initial products include: cartridge and ready-to-use vape pens, balms, creams, and sublingual oils made with raw, whole plant cannabinoids and CBD isolate.
Date Published: 14/03/2019
Target: Sonder,  
Country: USA
Sector: Consumer Products
Type: Corporate acquisition
Status: Agreed
Buyer: CaniBrands
Terms of the deal were not disclosed