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OneTouchPoint Acquires Bluewater to Enhance Digital Marketing Services
Thursday 13 February 2020

13 February 2020 - Wisconsin, US-based managed marketing services company OneTouchPoint has acquired Minnesota-based digital marketing services agency Bluewater, adding a suite to strengthen end-to-end solutions of digital marketing capabilities, the company said.
Terms of the transaction were not disclosed.
The combination of OneTouchPoint technology, commercial print production and managed services and Bluewater's online/digital capabilities and expertise in the franchise and multi-unit/multi-location market makes a compelling and differentiated end-to-end solution for distributed marketing needs.
OneTouchPoint provides managed services and technology-enabled execution support that help companies amplify their customer engagements with marketing assets and communications produced and distributed at scale.
Bluewater is a provider of digital marketing services for national brands with local direct marketing and communication needs. 
Date Published: 13/02/2020
Target: Bluewater
Country: USA
Sector: Advertising/PR
Type: Corporate acquisition
Status: Closed
Buyer: OneTouchPoint
Terms of the deal were not disclosed