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Atar Capital Acquires Digital Imaging Industry Supplier Keypoint Intelligence
Friday 11 October 2019

11 October 2019 - Los Angeles-based private investment firm Atar Capital has completed the acquisition of Keypoint Intelligence, an independent source for data analytics, laboratory testing and advisory services for the global digital imaging industry, the firm said.

Financial terms of the agreement were not disclosed.

Headquartered in Fairfield, NJ, with offices in the United Kingdom, Hong Kong and Japan, Keypoint Intelligence is built upon two brands: Buyers Lab and InfoTrends.

Along with providing clients access to unique SaaS tools and platforms, the company offers independent product and market data research combined with a range of advisory services to OEMs and Dealers worldwide.

Its core platform, bliQ, built around sophisticated proprietary analytical testing capabilities provides a range of detailed specifications, overviews and in-depth reports for tens of thousands of products.

The Buyers Lab awards, reserved for products and imaging OEMs that have undergone a rigorous independent testing process by the company's independent, experienced analysts and technicians, will continue.

Atar Capital specialises in corporate divestitures and complex carve-outs across a wide range of industries and geographic markets.

Raymond James served as financial advisor for the acquisition.
Date Published: 11/10/2019
Target: Keypoint Intelligence
Country: USA
Sector: IT/Online Services
Type: LBO
Status: Closed
Buyer: Atar Capital
Buyer Advisor: Raymond James
Terms of the deal were not disclosed