Deal Snapshot
LRW EXPANDS INTO CONSULTING WITH ACQUISITION OF STRATIVITY GROUP
Tuesday 13 February 2018

US-based analytics and insights consultancy LRW has completed the purchase of customer experience and culture design firm Strativity Group, the firm said. This is LRW's fourth in a planned series of acquisitions in support of its long-term vision of creating a collaboration of companies that leverage sophisticated data analytics and deep human understanding to deliver business impact for clients.
As an industry innovator, Strativity is at the forefront of unlocking exceptional performance in the areas of customer experience design, employee engagement, culture design, and organizational change management.


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Details
Date Published: 13/02/2018
Target: Strativity Group
Country: USA
Sector: Advertising/PR
Type: LBO
Financing:
Status: Agreed
Vendor:
Buyer: LRW
Comment:
Terms of the deal were not disclosed

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